Send a brief

Wubba is the name I work under.

The legal name on the invoice is mine, and the camera stays on when we talk. The only fake person in this story is the gamer.

How it started

In February 2026 I made a series with no client and no brief: a gamer playing Counter-Strike in the middle of the ocean.

98.8M views across the series and its reposts. Reposted twice by Elon Musk. A community note flagged the borrowed gameplay. TF1 investigated, then published our confirmation that the gamer was generated.

Now the format is open to brands: your real product, and an AI streamer testing it somewhere it has no business working.

The creator behind the series

How I work

  • You talk to the person making your film.I write the concepts and produce them myself.
  • The camera stays on.On every call, so you know who you’re working with.
  • Paper before production.You pick a concept on paper before anything is made.
  • Your product stays real.It keeps its real shape and logo. The scene is what gets built.
  • Labeled, always.Every film we make ships labeled as AI.
  • No promises about views.At day 30 you get a report on what happened and what I would try next.